Collecting data by watching the behaviors and actions of people would be considered ________________________________________________ .

Kenya Michaelson is the brand manager of The Fashion Factory – a local retail store selling clothing to women.  However, they have a very weak social media presence.  Kenya hired the Tinzi Marketing Agency to help create content on all of their social media platforms and to increase followers.  This is an example of which micro- or macro-environmental factor?

Knowing the needs and wants of your target market and then delivering that product in a way that is good for society is an example of the  ________________________________________________ .

Which choice is not one of the SBU classifications under the Boston Consulting Group approach?

Any time Apple introduces their latest iPhone, they know they will run out of products because they want to create hype and buzz over getting them.  They don’t want to destroy demand but they know when they run out they will have to shift demand expectations to be able to restock them.  This is an example of _________________________________ .  

The set of controllable tactical marketing tools including product, price, place, and promotion—that the firm blends to produce the response it wants in the target market is known as __________________________________________ .

but before I (c)_______________ (come) to the United States,

Hellmann’s wants the customers to think of “Bring Out the Best” when purchasing and using Hellmann’s mayonnaise.  This is an example of  _____________________________________ .

Dividing a market based on hair color (black, brown, blonde, red, gray, white, other, none) is an example of _____________________________________ . 

Little Caesars is famous for its advertising catchphrase “Pizza! Pizza!”, which was introduced in 1979. The phrase refers to two pizzas being offered for the comparable price of a single pizza from competitors.  This is an example of  _____________________________________ .