A firm is considering opening a new plant in an existing bui…

A firm is considering opening a new plant in an existing building at a business park. It is located in the middle of a coal-producing region, which remains visibly blighted by the effects of strip mining. The plant’s heating system is based on coal heat, which is locally produced and relatively cheap, reducing the plant’s operating expenses significantly. Company engineers note that the plant’s roof is ideal for solar panels, which would reduce the firm’s future dependence on coal, nuclear, and other conventional sources of energy. However, the cost of installing the panels is considerable and would mean that the new plant would not return a profit to the company for several years. The CEO feels that the panels should be installed. Which of the following, if true, strengthens the ethical standing of the CEO’s position?