Which of the following would be considered an antecedent state?

What persuasion route does a consumer follow when they rely on superficial cues like celebrity endorsements?

Mark feels positive about a protein shake after seeing stats on its nutrition and comparing it with alternatives. Which component of his attitude is strongest?

Regulatory Focus Theory distinguishes between:

Which term describes the psychological bias where people value an item more just because they own it?

Nina watches a car commercial filled with emotional family scenes and soft music. She feels warmth toward the brand even before knowing the specs. What attitude component is involved?

The behavioral component of attitude refers to a person’s emotions toward a brand.

Which of the following is not part of psychographics?

Here is a link to the AP Statistics Exam Formula Sheets and Tables: AP Statistics Exam Formula Sheet and Tables.pdf

A manufacturer claims that a particular automobile model will get 50 miles per gallon on the highway. The researchers at a consumer-oriented magazine believe that this claim is high and plan a test with a simple random sample of 30 cars. Assuming the standard deviation between individual cars is 2.3 miles per gallon, what should the researchers conclude if the sample mean is 49 miles per gallon?