A bell rings every 12 minutes.  A second bell rings every 18 minutes.  a.  If both bells ring at 9:30 am, how many minutes will pass until they ring again together? b.  If both bells ring at 9:30 am, what TIME will they ring again together?

Kate Spade’s customers tend to like the company and love its products. Kate Spade has nurtured this________ component of its customers’ attitudes.

Macy’s may have________ power if a supplier desperately wants to be associated with the store, because being known as an important Macy’s supplier enables that supplier to attract other retailers’ business.

Carrie and Julio really enjoyed a funny television commercial that reminded them of their own families, but at the end they weren’t sure what product the ad was promoting. Carrie and Julie had trouble__________ the IMC message.

Ben just received a major order from Eat Right Group for his company’s organic flour products. After reviewing the terms of the order, Ben should

Addison would love to own a Steinway piano, but he knows if he has to ask how much they cost, he probably can’t afford it today. Products like Steinway pianos are most likely to be associated with

When her company’s component parts were delivered late for the second time in a month, Fatima withheld payment from her supplier until deliveries were back on schedule. This is an example of________ power.

When Sally’s Seafood Shack wants napkins delivered in smaller batches more frequently, it offers its distributors an incentive in the form of special bonuses to change their schedules. Sally’s offer demonstrates which kind of power?

When Warby Parker promotes its slogan, “Buy a pair, give a pair,” it is meant to suggest a lifestyle aspiration. If consumers make a connection between the Warby Parker brand and this promotional effort, then the online eyeglass company has created

Harry customizes trail bikes, and no two of his bikes are alike. He notices that very few customers even ask the price before they decide to purchase a bike from him. Demand for Harry’s trail bikes is probably