Which statement is true of word-of-mouth (WOM) marketing?

Tasty Inc., a manufacturer of cat food in Texas, places an ad in a publication aimed at veterinarians. The ad explains why they should recommend Tasty’s cat food to the owners of the cats they treat. This scenario illustrates a

Chris is planning to buy a new smartphone. He studied the contents of an ad describing the superiority of LT smartphones and scrutinized how the advertising message argued in favor of LT’s superiority. According to the elaboration likelihood model (ELM), Chris is engaging in which route to persuasion?

Which statement is true of word-of-mouth (WOM) marketing?

Money and Banking Assume that Richie Rich has $5,500 in his checking account at Jackson Bank and uses his checking account debit card to withdraw $500 in cash from the bank’s ATM machine.   1. By what dollar amount did the M1 money supply change as a result of Richie’s single isolated transaction? (3) 2. What if anything changed from the reserve amount that Jackson Bank has to hold as a result of Richie’s withdrawal? (3) 3. More generally,  what would happen if every depositor at Jackson bank decided to withdraw a significant amount of cash from their accounts at Jackson Bank?  Explain in terms of how a fractional banking system works.(5) 4.  What is one way to protect depositors’ account and keep banks from failing?  (4)

Money and Banking Suppose Jackson bank has excess reserves of   $4,000 and checkable deposits of $80,000 .  If the reserve requirement is 10%, 1. what  is the size of the bank’s reserves? Show your calculation 2.If Jackson bank were to lend out their excess reserves, what would be the maximum amount the banking system could expand the money supply in the economy?  Show your calculations. 3.If people started to distrust banks and decided to keep their money in cash in cookie jars and under mattresses,  how would this behavior affect the economy as a whole?  Assume that people would still be spending the amount on goods and services.    

Bonus Point (2pts): Base on your Five Forces Analysis, what score do you give the industry? Is the this industry attractive or unattractive?

Categorize the statement as a Driving Force or Key Success Factor

Why is pricing alone not considered a sustainable business strategy?

As customer expectations evolve, which of the following strategies would best help a differentiation-focused company like Oura remain competitive?