A sales manager aims to refine their team’s lead management…

A sales manager aims to refine their team’s lead management process by clearly distinguishing between Marketing Qualified Leads (MQL) and Sales Qualified Leads (SQL). What practices effectively support the strategic transition from MQL to SQL?   Please select the two best options.

A salesperson is engaging with a prospect to identify specif…

A salesperson is engaging with a prospect to identify specific operational challenges. The prospect indicates general satisfaction but briefly mentions occasional delays in their production workflow. What questions should the salesperson ask next to transition from a general context to specific problems?   Please select the two best options.

A sales representative notices that a client consistently de…

A sales representative notices that a client consistently delays making strategic decisions, despite recognizing their issues. The rep aims to utilize Challenger Selling tactics to shift this inertia. Which strategies best represent a Challenger sales approach to advancing this deal?   Please select the two best options.

A Business Development Manager (BDM) at a healthcare equipme…

A Business Development Manager (BDM) at a healthcare equipment company aims to enter an emerging international market. Initial analysis suggests potential, but regulatory complexities and entrenched competitors characterize the market. Which strategies most effectively leverage the BDM’s role in navigating these market-entry challenges?   Please select the two best options.