Use this space to describe any problems you encountered during the test. If nothing, answer “NA” or “none.”

Tesla, an electric vehicle manufacturer, has a new luxury sedan it would like to advertise. Its marketers choose to place ads in Forbes and The New Yorker. These magazines cater to an audience of successful, high-income professionals. Because the Tesla sedan is featured alongside other premium brands and high-end products, readers are likely to infer that Tesla is a prestigious and high-quality brand. This is an example of _________.

The advertisement for Madison Memorial Hospital shows doctors, dressed in white lab coats, holding their clipboards  in a hospital setting. They explain the effectiveness of Fosamax, an osteoporosis treatment.  In this scenario, the advertisement is using which marketing strategy:  

Match the description to the terminology that BEST fits it. You will not use all of the terms. No terms will be used more than once.

Lie detector tests use what assumption in detecting liars?​

We can usually control whether we cry, but we can’t usually control whether we feel sorrow. This illustrates that emotions ____.​

Which of the following disorders is the most common among men who seek sex therapy?

The New Axe Effect is a video that involves a lot of colorful scenes and humor. Which of the following is possible if humor is not tied or related to the offering?

Coca-Cola consistently runs ads across multiple platforms—TV, social media, billboards, and even sponsorships at major events like the Super Bowl or the Olympics. Even if consumers don’t actively pay attention to every ad, the repeated presentation of the Coca-Cola logo, jingles, and branding makes the product feel familiar and comforting over time, which generates a positive attitude among consumers. This is an example of _____________.

Please identify which of the following statements are True. Select all that apply.