Presentation Right upper quadrant pain Patient Data AGE:…

Presentation Right upper quadrant pain Patient Data AGE: 60 years GENDER: Female Link to case: https://radiopaedia.org/cases/431ca7b04193d7186d1bd9004e65e19f?lang=us What questions would you want to ask the patient or lab values? (1 point) Describe your ultrasound findings in ultrasound terms (1 point) Final diagnosis / Treatment? (1 point)

a) As discussed in class, how do marketers answer the “funda…

a) As discussed in class, how do marketers answer the “fundamental question” with regard to international PRODUCT strategy (discuss the SELECTION CRITERIA and how this would apply to product development in terms of PRODUCT COMPONENTS)? (10) Recalling the approach/tool discussed in class (hint: it was in a matrix format), different PRODUCT DEVELOPMENT/COMMUNICATIONS options are available to the international marketer.  Using this approach,  b) what option would you select for the following case?: Kraft Foods, the makers of  Tang (the orange drink) conducted market research indicating that in certain countries such as Atlantisia, orange drinks are preferred by consumers with breakfast just like consumers close to its headquarters in Northfield, Illinois.  The research also indicated that Atlantisian packaged food regulations require a lower sugar content than the 9 grams per 8 oz. serving that Tang typically contains. (5) AND c) why would you select that option? (5)  d) Any general overall limitations to this approach/tool discussed in class? (5)  

ANSWER EITHER a or b or c (clearly indicate your choice) : a…

ANSWER EITHER a or b or c (clearly indicate your choice) : a) Identify and briefly describe the distinguishing features of the Japanese DISTRIBUTION system. (4) How do Japanese manufacturers control the distribution process? (3) How has this changed? (3)  b) Identify and briefly describe four types of COUNTERTRADE (4). What are the Pros and Cons of engaging in countertrade as a PRICING approach (6)?   c) Briefly explain two issues regarding secondary data and two issues regarding primary data in International Marketing RESEARCH (8). How does the international marketer deal with such issues in general? (2)