Management contracts offer foreign owners the opportunity to manage businesses for a fee.

In the straight rebuy, “out-suppliers” try to get a small order and then enlarge their purchase share over time.

If firms wish to maximize their market share, they should opt for market-skimming pricing.

An increase in the demand for plant and equipment can lead to a much larger increase in consumer demand. This is known as the acceleration effect.

In high-low pricing, retailers charge low prices on an everyday basis with occasional price increases.

Initiators are those who authorize the proposed action of deciders or buyers.

The buying center is where consumers go to purchase their goods and services.

Psychogenic needs arise from the physiological states of tension such as hunger or discomfort.

Many consumers use price as an indicator of quality and value.

Although consumers may have fairly good knowledge of the range of prices involved, very few can accurately recall specific prices of products.