Facebook, Intuit, AB InBev, and others empower their recruit…

Facebook, Intuit, AB InBev, and others empower their recruiters to make offers on the spot when they interview college students, without knowing what specific position they will fill. These firms search for candidates with attributes such as being a self-starter and a problem-solver and make quick offers to preempt the market. This is an example of which value chain support activity?