It was not until the introduction of the Chevrolet Nova in Mexico that marketers realized “no va” in Spanish means “won’t go.” This linguistic error demonstrates how Chevrolet overlooked cultural differences in its product introduction.

Middle-class people in nineteenth-century Europe believed that

Match each punctuation mark (that follows the word θεός in the examples below) with its Greek meaning:

Social psychologists use the term ____________ to describe the way in which people perceive, comprehend, and interpret their social worlds.

When people make an upward social comparison, they are comparing themselves to

When there are no objective criteria and we feel uncertain, with whom are we most likely to compare ourselves?

“My happiness depends on the happiness of those around me” and “I enjoy being unique and different from others in many respects” are two items from Singelis’s (1994) scale, which was designed to measure individual differences in

A retailer that uses a cost-based pricing approach would base its price on:

Assume that in the year 2010, the US Nominal GDP was $15 trillion, while the GDP deflator was 200.  Calculate the US Real GDP for 2010.

Koine Greek is the same as both Classical and Modern Greek.