Converting verbs into noun expressions _______.

In effective business writing, where in a paragraph does a topic sentence usually appear?  

Minimizing I when praising others is a good way to ensure that your message is_______.

Good writers should avoid repetition of words or key ideas because it shows lack of creativity.

Businesses have embraced podcasts for audio and video messages because podcasts _______.

In effective business writing, where in a paragraph does a topic sentence usually appear?  

Converting a verb into a noun creates stronger, more professional business writing (e.g., made a decision instead of decided).

Short messages exchanged on social media networks such as Twitter, Facebook, and Tumblr are called _______.

Social media is more widely used for marketing than for daily job tasks.

If you feel that an apology is appropriate, which of the following apologies sounds customized, sincere, and uses positive language?