Richard, a devout Buddhist and a strict vegetarian, has just…

Richard, a devout Buddhist and a strict vegetarian, has just sat down to eat a veggie burger for lunch. As he bites into his sandwich, a photographer snaps Richard’s picture and runs off. A few weeks later, an image of Richard biting into a veggie burger appears on boxes of Billy Bob’s All Beef Burgers. In an action against Billy Bob, Richard will most likely: