Southwest Airlines, founded in 1977, has always differed from the traditional airline industry in many ways. A few examples of this would be the strong sense of company loyalty from passengers and employees and their stock ticker (LUV) to pay homage to where they originated (Love Fields). These would both be examples of SouthwestÕs __________.

A new pizza chain restaurant has just opened in your community. They have a huge pizza sign on top of the building to attract attention. The chain has been well known for their human resource management. They have a robust infrastructure and have been profitable in other recent openings. Based on this information, what 2 support activities and 1 primary activity is the chain performing well?

Expenses that are easily traced and assigned to a specific department because they are incurred for the sole benefit of that department are called:

Return on investment can be split into which of the following two measures?

The following data is available for the Glitter Services Department of Butterfly Fairy Co. Revenues and Expenses Sales $ 435,975 Cost of Goods Sold  217,365 Expenses:      Supplies-Direct 81,510    Salaries-Indirect Allocated 107,100     Rent-Direct 15,000     Insurance Expense (direct) 2,500    Depreciation-Indirect Allocated 12,000   Required: Determine departmental contribution to overhead for the Glitter Services Department. ***Show your work for full credit.***

Which of the following is not one of the perspectives used to analyze performance using the balanced scorecard?

In a decentralized organization, decisions are made by managers throughout the company rather than by a few top executives.

The accounting rate of return uses cash flows in its calculation.

Within an organizational structure, the person most likely to be evaluated in terms of controllable costs would be:

Honey Hollow Hills Academy had the following results of operations for the past year: Income Statement Honey Hollow Hills Income Statement Sales (50,000 units at $21.50) $1,075,000 Materials and direct labor    (645,000) Overhead (20% variable)      (85,000) Selling and administrative expenses (all fixed)     (103,450) Operating income  $    241,550   A foreign company (whose sales will not affect Honey Hollow Hill’s regular sales) offers to buy 5,000 units at $10.50 per unit. In addition to variable manufacturing costs, there would be transportation costs of $1,400 in total on these units. Prepare an analysis of this additional business to show whether Honey Hollow should take this order.  ***You must show your work to receive full credit.***