Proctorio has started recording you.  Please use the link be…

Proctorio has started recording you.  Please use the link below to go to MML and log in.  You will find your test there in your list of assignments.  Use the password below the link to start the test.  You will be graded on the work on your paper, not your answers in MML.  Work out every problem on your paper and submit it within 10 minutes of finishing the test in MML.   https://www.pearsonmylabandmastering.com/northamerica/mymathlab   password:    parametric

Assume the Strategic Finance Team has invested the entire ad…

Assume the Strategic Finance Team has invested the entire advertising budget into digital marketing advertising for Inbound customer acquisition purposes. Given these assumptions: Advertising spend Customer Acquisition Costs (you calculated this in earlier question) Additional Customer Acquired (you calculated this earlier) LTV per customer acquired (from above) What is the LTV of additional customers acquired based on this investment?