Mack was giving a sales presentation to a potential new clie…
Mack was giving a sales presentation to a potential new client he met through his friend Bill, and Bill told him that the client was likely to be a hard sell, as he didn’t agree with the need for Mack’s product. Mack suggested they have the sales meeting over a round a golf with all three of them. He spent most of his time getting to know the client and enjoying the game, only bringing up the sales pitch at the end. Which tactic for persuading those who disagree with you is Mack deploying?