An ad campaign from a cleaning product company shows a cryin…
An ad campaign from a cleaning product company shows a crying baby sitting next to a spilled bottle of bleach. The narrator warns, “If you don’t choose safe, non-toxic cleaners, this could happen to your child.” The commercial does not mention any specific data or accidents involving the competing brand. It ends with the line, “Join millions of smart parents switching to EarthBaby Clean.” The company website features testimonials from social media influencers. Which phrase from the commercial uses the bandwagon fallacy?