Which is an example of a demographic segmentation variable?

________ appeals to consumers’ taste, sight, touch, smell, and hearing.

Superior image, unique product features, and better service are all examples of ________.

Millennials are also known as ________.

Reports published in popular and business press, studies that private research organizations or government agencies conducted, and published research on the state of the industry from trade organizations are examples of ________.

The term ________ describes a brand’s value over and above the value of the generic version of the product.

Which of the following is an advantage of using single sourcing?

Our purchase choices shaped by when, where, and how we shop, are called ________.

Various sources “feed” the MIS with ________, and then the system’s ________ “digests” it.

Organized retail crime is facilitated by ________ who steal the merchandise and ________ who sell stolen merchandise to consumers.