The primary energy system that you use to walk from your apartment in town to your seat in Beaver Stadium would be:

Any bodily movement that results in energy expenditure (burning calories) is called:

In class, we discussed tracking where you money goes.  List at least 2 categories that YOU should identify in tracking YOUR spending and then explain WHY.

In the warm-up phase of a workout, stretching is done first to improve flexibility and then the person slowly moves into the mode of exercise chosen.

When a manager only sees the surface level problem, but a real problem is invisible under the surface, this is called the:

One advantage to conducting an observation as compared to some other research methods is: 

A focus group moderator asked a participant how a new soft drink tastes and the participant replies “Pretty Good.” The moderator quickly thinks of a follow-up question to ask to try to get the participants to elaborate on what is meant by the answer. When the moderator asks questions that are unplanned such as: “Why do you feel that way?” or “Would you explain that further?” this is an example of what type of questions? 

When Walgreen’s pharmacy uses cables across the road as “traffic counters” to determine the density of traffic near a possible retail store location, this is an example of what type of measurement of the observation?

A national beverage company wanted to increase its sales purchased through a national fast food chain. The fast food chain was willing to sponsor a national promotion for the beverage if a test market indicated that a digital coupon in the fast food app would increase sales of value meals (that included the beverage). The beverage company gave $9000 to kids’ clubs and other nonprofit organizations in the test market city to be used to buy value meals in order to influence the market test results. The increase in sales was enough to convince the fast food chain to go forward with the beverage promotion nationally. This example illustrates:

To determine the effect of change in ticket price on attendance, a marketing researcher may devise a laboratory experiment in which fans are offered the opportunity (choice) to purchase a ticket at a variety of prices. In this experiment, the choice to purchase a ticket is the: