The customers of Daprosoft are concerned about the price of…

The customers of Daprosoft are concerned about the price of the company’s new software. Susan, a sales manager at Daprosoft, must thoroughly satisfy their curiosity about the benefits they are likely to receive after purchasing the product. In this scenario, Susan’s customers are concerned about _____.

During a sales presentation on his company’s new range of la…

During a sales presentation on his company’s new range of laptops and their specifications, Daniel was interrupted by a few members of the audience who informed him that they were unable understand the marketing and technical jargons used in the presentation. Daniel altered his message accordingly and adjusted the presentation so that everyone could understand his message. In this scenario, Daniel most likely used _____.