Brainstorm the audience. Write any and all ideas you have about the audience for this topic. Do not worry if the ideas are good or bad. Be sure to include a reference to Kenya. Think of brainstorming your topic as a funnel.Narrow down your audience from several options one specific audience. The way you write and the information you provide depends on who would read it. As you brainstorm, keep these questions in mind: Who would want to read about this topic? What does my reader already know about the topic? Who would this topic affect the most? Who could make a difference?  What questions will my reader have? What do they already believe? What objections might they have? How can I earn their trust?

Brainstorm the purpose. Write any and all ideas you have about the purpose for this topic. Do not worry if the ideas are good or bad. Choose one specific purpose: To convince the audience that: The problem exists The solution works The solution is reasonable, affordable, and realistic As you brainstorm, keep these questions in mind: What will convince them this is a real problem? What might make them resist your solution?

Which organization provides guidelines for developmentally appropriate practices for assessing young children?

What must be considered when selecting assessment tools?

How should assessment results be used by teachers?

In assessing learning outcomes, what does the term ‘learning goal alignment’ refer to?

Which of the following is NOT a characteristic of effective formative assessments?

What type of assessment is primarily conducted during the learning process?

Which of the following claims is most scientific?

How many copies of an autosomal dominant allele must a person have in order to show the disorder?