Prescott, Inc. owns a 30% interest in Sylvestre, Inc. and applies the equity method to account for this investment. During the current year, Prescott purchases inventory costing $54,000 and then sells it to Sylvestre for $90,000. At the end of the year, Sylvestre still holds $20,000 of the merchandise acquired from Prescott. What amount of unrealized gross profit must Prescott defer in reporting this investment using the equity method?

What is one reason, presented in the class materials, for why attention is necessary?

Beth enjoys studying in coffee shops, and she typically does not find herself being distracted very easily. However, when she was studying yesterday in a coffee shop, two people at the table next to hers were talking about another person named “Beth.” While studying yesterday, Beth found herself to be distracted every time the people next to her said the name “Beth.” What theory of attention is this consistent with?

Which of the following psychological disorders is the MOST prevalent?

On June 1, Bryant, Inc. paid $800,000 cash for all of the issued and outstanding common stock of Acme Company. The carrying values for Acme’s assets and liabilities as of June 1 were: Cash $150,000 Accounts receivable 180,000 Capitalized software costs  320,000 Goodwill  100,000 Liabilities   (130,000) Net Assets $620,000  On June 1, Acme’s accounts receivable had a fair value of $140,000. Additionally, Acme’s in-process research and development was estimated to have a fair value of $200,000. All other items’ carrying values approximated their fair values. On Bryant’s June 1 consolidated balance sheet, how much should be reported for goodwill?

James and Dylan are both studying for a business school exam. James decides to always study in the same seat in the classroom where they’ll take the exam. Dylan studies on the exact same schedule as James, but he studies in a different place every time. On the day of the exam, James gets to the classroom early so that he can sit in the same seat he studied in. Dylan sits in the first open seat he sees when he gets to the classroom. Based on this, and all other things being equal, you would expect _______ to do better on the exam, because ________.

You work in a lab studying memory in rats. You wonder whether information from multiple senses is important for rats’ memories. You devise several different maze types, some that involve only vision, some that involve vision and touch, and some that only involve touch. You then divide your group of 90 rats into three groups and you have 30 rats learn and remember each maze type. You then compare the performance of the three groups of rats. What type of study have you conducted?

John is a psychologist who just conducted an Asch-style conformity experiment. In his version there were 2 confederates that always gave the same wrong response in front of the participant. All individuals stated their answers aloud. The participant didn’t know anything about the confederates. All of the following changes to the scenario above would tend to increase the probability of participants conforming EXCEPT:

Based upon the Physical Attractiveness Stereotype, an individual who is rated as being more physically attractive is also likely to be rated as being:

Janice loves biking around Madison. Every day this week, though, the weather has been stormy and wet. After 5 days straight of this, Janice decides not to look at the weather forecast and just go for a bike ride because “Madison is due to have good weather today, after 5 days of bad weather.” This is an example of what decision-making error?