Grade James Buchanan’s Public Relations, Communication, and…
Grade James Buchanan’s Public Relations, Communication, and Charisma:Public relations and communication refer to the ability of a president to effectively connect with the American people, convey the president’s agenda and the current affairs of state to the public, and rally Americans in times of crisis. Presidents also sometimes make gaffes or slips in speech that can damage the presidency or unnerve the American people – you also need to consider if presidents make these mistakes. This category also asks you to consider the charisma of the president. In other words, is the president charming, likeable, personable, and photogenic/television-friendly. These qualities not only influence a president’s popularity, but also the president’s ability to establish a connection with the public and advance the presidential agenda.