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Malia has found an ad article for a skin care product brand… | Wiki Cram

Malia has found an ad article for a skin care product brand…

Questions

Mаliа hаs fоund an ad article fоr a skin care prоduct brand offered by her local spa. The ad, along with the sales presentation by her spa aesthetician (who also sells the product on commission) present strong arguments for the brand’s benefits. Malia is finding it hard to refute these arguments as she carefully considers and evaluates the message toward a major investment in the brand’s line of products. Which model describes Malia’s response to the persuasive messages?