Why do marketers combine psychographic and demographic data,…
Why do marketers combine psychographic and demographic data, and how does this improve targeting strategies? In your response, be sure to: Explain why combining psychographic and demographic data is useful for marketers. Describe the differences between psychographic and demographic data and how each helps in audience targeting. Provide a clear example of how a brand could use both types of data to target a specific consumer group. Tip: Your response should be at least 3–5 sentences. Focus on clear explanations and a specific example rather than writing a long answer.