You are looking for influencers to promote your product and…
You are looking for influencers to promote your product and want to estimate the expected number of likes a post will receive. You regress number of likes (in thousands) on: log(Number of followers), standardized post length, and an indicator equal to 1 if the post is published on a weekend. You only use data from influencers with between 50,000 and 100,000 followers, so log(Number of followers) is approximately between 10.8 and 11.5). The regression results are below: Variable β Coef. Std. Error p-value (β = 0) Intercept 3.102 5.676 0.585 log(Number of followers) 8.050 1.326 < 0.001 Standardized Post Length 2.142 0.253 < 0.001 Weekend 1.742 0.555 0.002