You are shopping for a suit to wear to an upcoming conferenc…
You are shopping for a suit to wear to an upcoming conference. You walk into a high-end store and see two salespeople standing near a rack of clothing. If they see you, they do not acknowledge it. Seeing nothing you can’t live without, you leave and visit a lower-end store next door. You realize the quality is not good, but the sales girl in the shop helps you find something perfect. Why are you willing to ignore the quality of the product? (neglect price differences)