You conduct an A/B test to determine whether or not female i…
You conduct an A/B test to determine whether or not female influencers are paid more than male influencers on social media. With a confidence level of 0.05, you run a t-test and get a t-stat = 3.5345 and a p-value of 0.05. What are the dependent and independent variables? What is the conclusion of the test? You change the significance level to 0.01 and run a second t-test. You get a t-stat = 5.754 and a p-value = 0.0002. What is the conclusion of this test?