Ten years in the future, Michael has taken over Keyport Crea…
Ten years in the future, Michael has taken over Keyport Creamery (formally known as Mr. Green Tea) from his father Rich. As we know, Michael is more of a “risk taker” than his father was and he has decided to expand the business. Instead of operating out of one manufacturing facility, Michael has decided to build a second manufacturing facility. The original manufacturing facility remains in Keyport, NJ > and produces 75% of the company’s “Mr. Green Tea” brand of products; and produces 25% of the company’s “Solo Gelato” brand of products The second manufacturing facility is located in Morristown, NJ > and produces 75% of the company’s “Solo Gelato” brand of products; and produces 25% of the company’s’ “Mr. Green Tea” brand of products Both production facilities are operating simultaneously and both are operating at 100% capacity. Additionally, both facilities have the ability to produce any of Keyport Creamery’s products. Which of the following risk modification techniques is Michael utilizing with this expansion?